Hi,
Hope you’re doing well!
We are thrilled to announce the launch of our latest innovation, the realme 14x 5G. This new addition to our number series is set to redefine boundaries and establish new benchmarks in the smartphone industry.
The realme 14x 5G is a top-end IP69 Water & Dust Resistance smartphone, the first of its kind in the segment. It offers unmatched protection against dust and water, making it highly resilient to water immersion. Its design takes inspiration from the tough beauty of diamonds, with a back panel that reflects the luster of crystals and gems under different angles of sunlight.
Join us as we unveil this groundbreaking device, witness its extraordinary capabilities, and experience the robust protection and unique design that we have to offer. Stay tuned, and for more information visit our website here.
Day & Date: Wednesday, 18th December, 2024
Time: 12 noon
Regards,
Team realme
About realme
We are a technology brand that specializes in providing leap-forward products with a comprehensive superior experience for global users. The brand was officially established on May 4th, 2018 by a young and strong team with rich smartphone industry experience. Currently, we have 70+ million users in India, committed to creating a smart, connected, and trendy lifestyle for the youth, we democratize leap-forward technology to provide the best technology products in each price segment.
As per IDC Q2 2022 report, we climbed to the second slot for a second time, with a robust YoY growth of 24% (highest among the top five brands) in 2022. It cemented its second position in the online channel with a 23% share. We have achieved a staggering QoQ growth of 51% in the second quarter of 2023, as reported by Counterpoint, a renowned market research firm. Additionally, we secured the No. 3 position among the top 10 smartphone brands as per IDC's rankings for Q2 2023.
We have introduced a new product mix strategy named the "Spire Strategy" approach, wherein each product series features a breakthrough technology that serves as the pinnacle of our robust product line. It includes prioritizing superior design, performance, and overall user experience for all products.
We have also implemented a new marketing strategy that consists of cultivating marketing, eCommerce, and a simply better strategy. With the cultivating marketing strategy, we are building local teams to leverage their experience and make engagement more personalized for users. In terms of eCommerce, we are working closely with existing online partners and exploring more opportunities with leading eCommerce platforms to expand its reach across regions. Additionally, the simply better strategy focuses on exploring the future of tech with the GT series, a leap-forward performance flagship series while the number series brings leap-forward imaging and key leap-forward innovation, making it more accessible to consumers.
For more information, please visit www.realme.com/in/