-Shenzhen, China, JAN. 22, 2024 - realme, a leading smartphone brand, has announced an exciting collaboration with Claudio Miranda, the Oscar-winning cinematographers, to bring the magic of the film industry to the realme 12 Pro+ 5G | realme 12 Pro 5G. This groundbreaking partnership aims to replicate the technical specifications of the film industry and create the industry's first cinematic portrait.
Claudio Miranda is best known for his exceptional work on Ang Lee's masterpiece "Life of Pi," for which he won the prestigious Academy Award for Best Cinematography. He also garnered critical acclaim for his collaboration with David Fincher on "The Curious Case of Benjamin Button," the first film shot entirely digitally to be nominated for the Academy Award for Best Cinematography.
The first aspect of this collaboration is the introduction of three specially customized movie filters for the realme 12 Pro Series, Journey, Memory, and Maverick. Inspired by Miranda's incredible cinematography, these filters aim to create a dream-like, calm and capable, and retro style with a strong film feel. Each filter is meticulously designed to replicate the visual essence of iconic films like "Life of Pi," "The Curious Case of Benjamin Button," and "Top Gun: Maverick."
（Journey: Inspired by "Life of Pi"）
（Memory: Inspired by "The Curious Case of Benjamin Button“）
（Maverick: Inspired by " Top Gun: Maverick"）
Additionally, the realme 12 Pro Series offers users the opportunity to shoot in the 2.39:1 movie-wide format ratio, without the need for post-cropping. This unique feature allows photography enthusiasts to embrace the classic movie format for composition and capture stunning portraits with a cinematic touch.
Furthermore, the realme 12 Pro Series introduces the revolutionary Cinematic Bokeh Algorithm, which enhances the portrait photography experience. With this algorithm, users can enjoy more natural and textured blurring and light spots, resulting in visually captivating portraits. The real-time preview of aperture adjustments allows users to choose the perfect portrait blur effect, while the hairline-level keying effects ensure that the subject stands out prominently and sharply from the background.
The realme 12 Pro+ 5G | realme 12 Pro 5G boasts the strongest periscope telephoto in its class, offering an incredible zoom capability of up to 120X. With its exceptional hardware and software, the realme 12 Pro Series is set to become the strongest portrait phone in its price range. The highly anticipated global debut of the realme 12 Pro is Series scheduled for January 29th, so smartphone enthusiasts worldwide are encouraged to stay tuned for this groundbreaking device.
About realme:
realme is a global consumer technology company that has disrupted the smartphone market by making cutting-edge technologies more accessible. We offers a range of smartphones and lifestyle technology devices, boasting premium specifications, quality, and trend-setting designs, especially tailored for young consumers. Founded by Sky Li in 2018, realme quickly emerged as one of the top 5 smartphone brands in 30 markets globally within just three years. Our company has expanded our footprint across multiple regions, including China, Southeast Asia, South Asia, Europe, the Middle East, Latin America, and Africa, amassing a global user base of over 200 million. The year 2024 marks a significant rebranding phase for realme with our new slogan, Make it real. Under our new brand spirit, realme is dedicating ourselves more than ever to young users, aiming to bring real, clear, and tangible benefits to their lives. For more information, please visit www.realme.com.
